Paradigme Eau de Parfum
Fragrance
Not Chosen
Paradigme, the new signature masculine fragrance by Prada. Paradigme Eau de Parfum expresses sophistication and avant-garde in an unexpected masculine Ambery Woody scent. Opening a new olfactive paradigm, oscillating between enveloping warmth and exhilarating freshness. The warm sensuality of ambery woods is entwined with a green Bourbon Geranium, uplifted by a fusing Calabrian Bergamot Heart.
Paradigme Eau de Parfum rethinks the traditional way to create a fragrance. Our master perfumers Marie Salamagne, Bruno Jovanovic, and Nicolas Bonneville decided to open a new olfactive paradigm by inverting traditional fragrance composition architecture, tracing from the bottom up in a reversed pyramid; a symbolic echo of the iconic Prada triangle itself. The result is an avant-garde yet highly sophisticated ambery woody signature oscillating between enveloping warmth and exhilarating freshness.
Base notes: Opening on the warm sensuality of ambery woods composed of Peru Balm and Benzoin resin and vigorous Guaiac wood.
Heart notes: At the heart, an iconic green bourbon geranium, this time reinvented with floral rosy facets.
Top notes: Unfolding on a fusing Calabrian bergamot heart and airy musks uplifting the entire composition.
“The obsession for this composition was audacity, the audacity to challenge classicism to propose a new model, more sensual and magnetic.”
Marie Salamagne, Master Perfumer
A brand of perpetual exploration and reinvention, Prada Beauty challenges perspectives and the status quo to serve as a precursor and pioneer.
