Not Chosen

The year 2021. The beginning of a new era. AIGNER is redefining lifestyle. The scenario: Luxury means self-realization and individuality. Today's men embrace a free spirit more than ever. Playful and conscious, yet with poise and charisma. They are role models and anti-heroes at the same time. Copying them? Impossible! Being inspired? Absolutely. Because their lifestyle is genuine and honest. The new spirit: their attitude. And that is as personal as their initials. INITIAL. Perfect for the man who lives INITIAL. A modern fougère note that reflects this authentic man who openly forges his own path through life. From the very first encounter, it captivates: Juicy red grapefruit, ginger, and a crisp apple note are the perfect opening for classic, tart floral notes such as sea lavender, rose geranium, and iris. A touch of patchouli and musk blends harmoniously with the luxurious wood and resin tones in the base.